Emerging Regional Force

The Stoke-on-Trent and Staffordshire economy has seen a number of positive announcements regarding new investment plans and job creation. The area is undergoing an economic renaissance and is stepping out of the shadows of its big city neighbours, Birmingham and Manchester.

The nature and scale of recent investments have the potential to transform the Stoke-on-Trent and Staffordshire economy into a regional force with national and global importance. Some of the world’s biggest companies like JCB, Jaguar Land Rover and Amazon are investing millions locally.

The Stoke-on-Trent and Staffordshire Enterprise Partnership has a bold and ambitious vision to transform the local economy which it calls “50:50:10″ which is the stated aim to grow the economy by 50% and generate 50,000 new jobs in the next 10 years.

Economic Facts

  • More than 3 million people live within an hour’s drive time
  • There is a local population of over 1.1 million, with 695,400 working age adults (ONS)
  • 208,700 of the working age population is educated to degree level (NVQ level 4)
  • 2017 was a great year for new startups with nearly 6,000 new businesses (BankSearch)
  • Manufacturing alone employs nearly 59,000 people (ONS)
  • A high workforce training participation rate of 19%, particularly in production industries
  • Top 10 city for private sector employment growth 2011-2012 (Centre for Cities)